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For CIOs

Forrester Infographic: Get Smart In Tech Markets Before Investing In Startups

August 27, 2019


Why Read This Report

Emerging technology markets are teeming with innovative startups, which could pose either an existential threat or an opportunity to grow your business. To secure new competitive advantages, many firms make corporate investments in startups — but this comes with potentially high risks. Read this report to understand the benefits and the pitfalls of standing up a corporate venture capital function to drive innovation.

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Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.

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