Report

Forrester Data: Digital-Influenced Retail Sales Forecast, 2017 To 2022 (US)

ForecastView Document
November 14th, 2017
With Contributors:

Summary

Digital influence is a measure of internet research's effect on offline retail sales, and this forecast highlights the effects of retailers' cross-channel selling efforts. By 2022, we expect the internet to influence 41% of in-store sales during customers

Want to read the full report?

This research is not available for purchase at this time.

Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.