Business Case Report

Future Fit Technology Strategies Require A New Approach To Making Investment Decisions

Business Case: IT Transformation

March 28th, 2023
Bobby Cameron, Vice President, Principal Analyst
Bobby Cameron Vice President, Principal Analyst
With contributors:
Frederic Giron , Elizabeth Cullen , Michael Kearney , Ian McPherson

Summary

Traditional accounting-driven (ROI-driven) business cases are an obstacle to future fit technology strategies. They favor safe cost reduction over risky creativity and undervalue adaptivity and resilience. Tech execs need new ways to evaluate innovative proposals. This report gives technology leaders practical guidance and tools (including links to a customizable financial model, certification for how to apply it, and a sample pitch deck for using the model) to build next-generation iterative business cases by acting like investors rather than accountants.

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