Resilient tech infrastructure is critical for business success, and downtimes cost dearly. Infrastructure and operations (I&O) pros leading their firms’ IT disaster recovery (DR) program must determine potential losses to justify investments in a resilient architecture. Calculating the potential cost of downtime can be notoriously difficult. Hence, I&O pros lean on industry averages that do not rightly represent the risks facing their business. I&O pros can use Forrester’s customizable model to estimate potential business losses, and build a business case for investments.