How To Report

Improve Your Storytelling With Data Visualization Best Practices

December 28th, 2017
Boris Evelson, Vice President, Principal Analyst
Boris Evelson Vice President, Principal Analyst
Cinny Little, null
Cinny Little
With contributors:
Gene Leganza , Elizabeth Hoberman

Summary

As data volumes skyrocket and information becomes more complex, business intelligence (BI) and analytics tools use data visualization to help users move from insights to action by leveraging people’s ability to visually detect meaningful patterns. Data visualization best practices go beyond technology and involve disciplines like the psychology of visual perception and graphical design. This report introduces a practical checklist to help customer insights (CI) pros improve both business stakeholders’ experience and their ability to interpret data and make better decisions.

Want to read the full report?

Contact us to become a client

This report is not available for purchase at this time.

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.