Report

Innovation In The Age Of The Customer Requires A Culture Of Diversity And Inclusion

Diversity And Inclusion Become Key Competencies Of Your Innovation Program
April 23rd, 2018
With Contributors:
Elitsa Kortenska
Tom Champion
and Ian McPherson

Summary

New perspectives help tackle challenges and opportunities from unconventional angles, and boosts innovation capabilities aimed at generating new revenues from untapped target groups in different geographies and cultural settings.

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Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.