Market Overview: Brand Monitoring And Protection

Tools To Monitor Your External Environment, Enhance Risk Intelligence, And Secure Your Brand
July 18th, 2014
With Contributors:
Christopher McClean
Katherine Williamson
and Jennie Duong


Your brand is incredibly distributed online today, spread across a wide range of websites, media outlets, search engines, marketplaces, social networks, forums, mobile apps, and online ads — and the list keeps going. Each of these channels provides value

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Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.