Trends Report

Millionaires With Advisors Buy More Financial Products

June 19th, 2007
ED
Eric Dolan
Bill Doyle, null
Bill Doyle
With contributors:
Carrie Johnson , Brian Tesch

Summary

Affluent online consumers who use a financial advisor are different from those with no advisor: They are more likely to have long-term financial plans in place, they own more financial products, and they are more likely to purchase additional products from their primary investment firm in the near future.

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