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For eBusiness & Channel Strategy Professionals

Optimize Performance For Global And Mobile eCommerce

Create A Culture That Obsesses About Global Mobile Performance

March 30, 2016

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Why Read This Report

eBusiness leaders can't assume that existing investments in data centers, bandwidth, and content delivery networks (CDNs) will be sufficient to ensure blazing-fast speeds in faraway markets or on shaky cellular connections. Optimizing an eCommerce site for performance on a global scale — while accommodating nuances in mobile — requires additional oversight, budget, dedicated technical resources, local expertise, and specialized vendor solutions. This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy.

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Table of Contents

  • Expectations For Performance Have Never Been Higher
  • eBusiness Teams Need Global And Mobile Performance Best Practices
  • Recommendations

  • Create A Culture That Obsesses About Global Mobile Performance
  • Supplemental Material
  • Related Research Documents

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