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People And Process Still Trump Product For Multilingual Web Content Management

February 17, 2009

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  • By Tim Walters, Ph.D.
  • with Kyle McNabb,
  • Keith K. Tsang

Why Read This Report

Out of necessity, many enterprises must launch and maintain Web sites in multiple languages for various locales. Companies experienced in multilingual content management adapt processes that reflect practical considerations about their organization's resources, skills, site requirements, and goals. They rarely impose a practice dictated by the functionality of their Web content management (WCM) system. Vendors aim to offer an end-to-end solution for the creation, globalization, and localization of Web content, but at this point, people and processes remain more important than product capabilities.

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