Report

Personalization And The Rise Of Individualized Experiences

December 9th, 2014
With Contributors:
John Dalton
Michael Gazala
and Corey Stearns

Summary

Over the past decade, marketers have become adept at using customer data to personalize recommendations, offers, and messages. Now, customer experience (CX) pros are getting into the game by using customer data to personalize customer experiences. The res

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