Predictions Report

Predictions 2015: Two-Speed Banking Will Separate Winning Financial Institutions From Their Peers

Banks Need To Transform Their Application Landscape Or Risk Shifting Down To Low-Speed Banking

November 6th, 2014
Jost Hoppermann, null
Jost Hoppermann
With contributors:
Martha Bennett , George Lawrie , Sharyn Leaver , Holger Kisker, Ph.D. , Wolfgang Benkel , Benjamin Ensor , Dominique Whittaker

Summary

Customer-facing applications are now crucial across all industries. However, in banking, business applications are even more important: Banking applications don't merely offer information about physical products to customers; they represent the product or service that a bank wants to sell or that a customer has already purchased. Application development and delivery (AD&D) professionals within banking need to be aware of eight trends in 2015 that will shape their business technology (BT) agenda and change the way they design, develop, select, and deliver customer-centric banking applications. Banks that will miss this opportunity will fall behind their peers in a "two-speed banking market" of the future.

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