Trends Report

Prototyping For Customer Experience

June 13th, 2013
John Dalton, null
John Dalton
Amelia Sizemore, null
Amelia Sizemore
With contributor:
Kerry Bodine

Summary

Prototypes fuel ideation, provide a vehicle for gathering user feedback, and facilitate communication by exposing design assumptions. Customer experience professionals who understand the benefits and potential applications of prototypes will streamline and improve their design processes.

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