Trends Report

Revamp Your Social Media Guidelines To Govern Today's Social Enterprise

June 10th, 2014
Nick Hayes, null
Nick Hayes
With contributors:
Christopher McClean , Jennie Duong

Summary

Just because you have a social media policy in place at your organization doesn't mean you're safe. Social media continues to evolve rapidly; the way we use social media personally and professionally today is different from even a year ago. Customer expectations change, and the laws and regulations that dictate how companies can manage social media continue to expand and mature. With all of this constant change, you must make sure your organization adapts accordingly: Update your corporate social media policy regularly, and continue working to identify emerging channels and communities that need new social media guidelines. This report will help you set and maintain proper guidelines in all aspects of social media across your organization.

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