Trends Report

Ten North American Retail Banking eBusiness And Channel Strategy Trends To Watch In 2012

Ten Areas Of Focus For eBusiness Professionals In 2012

March 9th, 2012
Brad Strothkamp, null
Brad Strothkamp
With contributors:
Peter Wannemacher , Carrie Johnson , Douglas Roberge

Summary

A trio of factors — mobile devices, regulations, and payments — have changed the retail banking landscape. These factors have driven retail banking firms to adjust business plans to explore new channels, uncover new sources of revenue, and understand potential threats. eBusiness and channel strategy professionals must understand not only these trends but also their impact on how they run and orchestrate channels. This report discusses current industry trends and specifically discusses the impact of those trends on eBusiness and channel strategy professionals, channel priorities, and 2012 growth opportunities.

Want to read the full report?

Contact us to become a client

This report is available for individual purchase ($1495).

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.