Save or Share this Report

For eBusiness & Channel Strategy Professionals

Ten Ways Financial eBusiness Executives Can Weather The Recession

How To Evolve Your eBusiness Strategy To Deal With The Financial Crisis

November 10, 2008

Authors

  • By Bill Doyle,
  • Brad Strothkamp
  • with Benjamin Ensor,
  • Vanessa Niemeyer, Ph.D.,
  • Emmett Higdon,
  • Alexander Hesse,
  • Courtney Tincher

Why Read This Report

The sharp worsening of the financial crisis in the past two months and the recession in most Western markets mean that eBusiness executives need to rethink their priorities — and fast. As the business owners of a primary communication and distribution channel, eBusiness executives need to reassure existing customers, find low-cost ways to drive product sales, and ensure that senior executives fully understand the importance of the online channel.

Get Access

Already a Client?

Log in to read this document.

Become a Forrester Client

Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.

Purchase Report

This report is available for individual purchase ($499 USD).

Purchase

Also in Collection: Surviving The Financial Crisis

Recommended Research