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For B2C Marketing Professionals

The Forrester Wave™: Digital Agencies In China — Strategy And Execution, Q1 2015

The Eight Agencies That Matter Most And How They Stack Up

January 27, 2015

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Why Read This Report

In Forrester's 30-criteria evaluation of the strategy and execution capabilities of digital agencies in China, we identified the eight most significant agencies — BlueDigital, Isobar, OgilvyOne, Possible, Proximity, Razorfish, VML IM2.0, and Wunderman — in the category and researched, analyzed, and scored them. This report details our findings about how well each vendor fulfills our criteria and where they stand in relation to each other to help marketing leadership professionals select the right partner for their digital marketing strategy and execution.

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  • Forrester Wave™: Digital Agencies In China — Strategy And Execution, Q1 2015

Table of Contents

  • Digital Agencies Become Strategic Partners For Marketers In China
  • Digital Agencies In China: Evaluation Overview
  • Digital Agencies Differentiate In Strategy Services And Innovation
  • Agency Profiles
  • Supplemental Material
  • Related Research Documents

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