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For Application Development & Delivery Professionals

The Path To Customer Obsession Is Paved With Enterprise Collaboration

Vision: The Enterprise Collaboration Playbook

March 15, 2019

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This is the Vision report in The Enterprise Collaboration Playbook For 2020.

Why Read This Report

Businesses rely on an ecosystem that brings together networks of employees, partners, and customers to build and deliver profitable customer experiences (CXes). Keeping these disparate groups engaged and effective is a challenging task for most businesses. Enter enterprise collaboration (EC). Properly deployed and adopted, EC tools can provide the connective tissue for your company's CX ecosystem. This report details the vision for application development and delivery (AD&D) professionals tasked with building an EC strategy. This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy.

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Table of Contents

  • Your Collaboration Tech Strategy Must Support Customer Obsession
  • Cloud Is The Future For Enterprise Collaboration
  • Collaboration Requires An Open Culture To Drive Adoption
  • What It Means

  • Find Your Enterprise Collaboration North Star
  • Supplemental Material
  • Related Research Documents

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