Forecast Report

The Television Market In India Is Ready For Disruption

ForecastView Document

June 11th, 2018
Satish Meena, null
Satish Meena
With contributor:
Sanjeev Kumar

Summary

With Xiaomi's entry into the Indian television set market in March 2018, the market is preparing for disruption. This disruption will be similar to what occurred in the smartphone market over the last four years. In that time frame, Chinese smartphone brands like Xiaomi, OnePlus, OPPO, Lenovo, Huawei, and Vivo captured more than 50% market share, and companies may be looking to repeat that performance in the television market. We expect 105 million television sets to be sold in India in the next five years.

Want to read the full report?

Contact us to become a client

This report is not available for purchase at this time.

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.