Save or Share this Report

For Infrastructure & Operations Professionals

The Unified Communications Paradox

How To Match What Users Want With What You Sell In A Confused Market

May 8, 2007

Primary author headshot


  • By Henry Dewing
  • with Ellen Daley,
  • Elizabeth Herrell,
  • April Lawson

Why Read This Report

Unified communications (UC) allows businesses and their employees to communicate when, where, and how they want, while offering tremendous business value. Demand has heated up — more than half of North American and European firms report some type of UC initiative. However, misperception reigns on what these solutions are. Vendors selling UC solutions must hurdle the misperception that IP telephony (IPT) alone equals UC and clearly articulate the business value of IPT beyond just a point solution. The vendor landscape in the future will be more complex with IPT providers, desktop software makers, and enterprise application providers all offering solutions — with no clear leader emerging yet.

Get Access

Already a Client?

Log in to read this document.

Become a Forrester Client

Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.

Purchase Report

This report is available for individual purchase ($499 USD).