Trends Report

This Isn't Your Grandfather's Service Desk

How To Transform Your Service Desk To A Customer-Experience-Focused Organization

November 15th, 2013
With contributors:
John Rakowski , Eveline Oehrlich , Megan Burns , Michelle Mai

Summary

While the service desk remains the primary point of contact for business customers with issues, questions, and challenges related to their hardware and software, the traditional metrics focus on speed rather than quality. To become a customer-experience-focused IT service desk, Forrester recommends that all service desks determine the Customer Experience Index (CXi) by taking a survey of business customers to test how effective, easy, and enjoyable their interactions have been with the service desk over the past three months. This report describes how the service desk can leverage the CXi methodology to improve its reputation.

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Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.