Trends Report

US B2B eCommerce Will Hit $1.8 Trillion By 2023

January 28th, 2019
Allen Bonde, null
Allen Bonde
John Bruno, null
John Bruno
With contributors:
Susan Wu , Charlie Ruhl , Rachel Birrell

Summary

Forrester forecasts that US B2B eCommerce will reach $1.8 trillion and account for 17% of all B2B sales in the US by 2023. At the end of 2018, Forrester expects eCommerce to have reached $1.1 trillion and represent 12% of total B2B sales in the US. We forecast a compound annual growth rate (CAGR) of 10% for B2B eCommerce over the next five years. This report defines the potential of the US B2B eCommerce space and what B2B digital business professionals must do to take advantage of the opportunity.

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Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.