Understand Social Consumers To Achieve Marketing Success In Asia Pacific
Use Social Technographics® Scores To Define Your Social Approach And Tactics In Asia Pacific
November 22, 2016
Why Read This Report
Marketers in Asia Pacific are increasingly investing in social marketing. They expect great returns but face the challenge of determining the most successful social marketing strategies. B2C marketers can use Forrester's Social Technographics model to better understand Asia Pacific consumers' social behaviors and expectations to define the right social approach and tactics in the region.
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Table of Contents
- Social Technographics Defines A Social Approach In Asia Pacific
- Social Savvy And Behaviors Vary In The Six Asia Pacific Markets
- Create Country- And Audience-Specific Social Approaches And Tactics
- Supplemental Material
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