Trends Report

Vendor Landscape: Digital Experience Delivery Service Providers In Asia Pacific, 2015

A Nascent Ecosystem Presents A Variety Of Options — And Some Traps — To Companies In The Region

October 7th, 2015
Frederic Giron, VP, Senior Research Director
Frederic Giron VP, Senior Research Director
With contributors:
Zhi-Ying Barry , Michael Barnes , Anjali Yakkundi , Bill Nagel

Summary

Delivering digital customer experiences across branded digital touchpoints, including web and mobile, requires a broad set of skills: customer experience (CX) strategy, user experience (UX), implementation of key digital experience platforms, front-end development, and customer analytics and optimization. A vast ecosystem of service providers supports Asia Pacific (AP) organizations in this crucial business imperative. Forrester examined the capabilities of 41 service providers in AP with significant digital experience delivery practices and developed a framework to help application development and delivery (AD&D) professionals understand which vendor is best suited to their digital experience delivery initiatives.

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