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For CIOs

Vendor Landscape: Technology Business Management Solutions

Customer-Obsessed Firms Must Manage Tech-Based Customer Value

October 31, 2016

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Why Read This Report

CIOs and their leadership teams can no longer leave the analysis, management, and optimization of technology management costs to spreadsheets and uncoordinated processes. Those who want a seat at the table must enable their firms to be customer-obsessed — customer-led, insights-driven, fast, and connected. To understand and manage technology to enable customer obsession, CIOs must free funds through effective and efficient operations and shift them to innovations, managing technology from a business perspective. This report explains technology business management (TBM), its benefits, and the solutions that support it.

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Table of Contents

  • Customer Obsession Requires Technology Visibility And Management
  • Customer Obsession Requires Technology Business Management
  • Tech Roles Align On TBM Objectives But Apply TBM Differently
  • TBM Success Requires A Set Of Five Essential Capabilities
  • Vendor Landscape
  • Recommendations

  • Make Your TBM Adoption Fast And Productive
  • Supplemental Material
  • Related Research Documents

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