Trends Report

Warning: Don't Assume Your Business Processes Use Master Data

Synchronize Your Business Process And Master Data Strategies

September 21st, 2009
Clay Richardson, null
Clay Richardson
Rob Karel, null
Rob Karel
With contributor:
Connie Moore


Business process management (BPM) professionals understand the need for data but often only pay it lip service, doing little to take responsibility for ensuring data quality within their processes. Data management professionals, on the other hand, drive master data management (MDM) strategies to ensure delivery of a single, trusted enterprise view of data to the business, but they struggle to engage business stakeholders to support and participate in traditionally IT-driven data quality efforts. In parallel with business process and master data efforts, many organizations also build service-oriented architecture (SOA) to deliver shared business and information services across the enterprise. SOA architects recognize both their dependency on MDM to ensure that trusted information is available and the importance of BPM to provide business context for developing these services. If you are seeking to reduce complexity and move to optimization, link BPM and MDM activities to gain "one version of the truth" as a key foundation for business process transformation efforts.

Want to read the full report?

Contact us to become a client

This report is available for individual purchase ($1495).

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.