Trends Report

What's New In Service Design And What It Means For CX Pros

Highlights From The 2018 Global Service Design Conference With Forrester's Analysis

February 13th, 2019
Karine Cardona-Smits, null
Karine Cardona-Smits
With contributors:
David Truog , Rick Parrish , Amanda Chen , Shayna Neuburg

Summary

What's the latest in service design, and what does it mean for customer experience (CX) professionals? Forrester attended the 2018 Service Design Global Conference in October to investigate, and we spotted four major trends. This report lays them out with Forrester's analysis of what each one means for improving experiences.

Want to read the full report?

Contact us to become a client

This report is available for individual purchase ($1495).

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.