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For eBusiness & Channel Strategy Professionals

Where Android Pay And Samsung Pay Fit In Your Bank's Payments Strategy

Digital Banking Strategy Executives Need To Take The Long View On Android Mobile Payment Strategy

December 2, 2016

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Authors

  • By Jacob Morgan
  • with Benjamin Ensor,
  • Brendan Miller,
  • Joseph Miller,
  • Christine Turley

Why Read This Report

Banks have an array of options available to them to enable mobile payments for their Android customers, from enabling Android Pay all the way through to building their own brand mobile payment solution. Digital business strategy pros need to recognize their customers' needs and their bank's limitations when evaluating their strategic choices. This report helps cut through the confusion, explains the options for Android mobile payment strategy, and describes how best to delight Android-wielding customers.

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Table of Contents

  • A Bank's Mobile Payment Strategy For Android Is Not Clear Cut
  • Your Android Strategy Must Reflect Your Goals
  • Recommendations

  • Android Mobile Payments Are Strategic — Play For The Long Term
  • Supplemental Material
  • Related Research Documents

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