Why And How To Improve Government CX

May 31st, 2018

Rick Parrish Vice President, Research Director

Laura Tramm

With contributors:

Harley Manning , William Willsea , Ben Salamin , Shayna Neuburg

Summary

The need to upgrade government customer experience (CX) has never been more urgent. Government departments around the world still struggle with substandard experiences — and their poor CX performance hampers mission success. In this report, we reveal the 11 ways that CX quality drives mission success and offer proven advice on how CX professionals at government organizations can take a systematic approach to improving CX.

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