Best Practice Report

Your Company Needs A Digital Business Acceleration Team

Don’t Wait For Someone Else To Lead

February 12th, 2016
Martin Gill, VP, Research Director
Martin Gill VP, Research Director
Nigel Fenwick, null
Nigel Fenwick
With contributors:
Pascal Matzke , Marc Cecere , Zia Daniell Wigder , Rachael Klehm , Alex Causey , Ian McPherson

Summary

As firms expand their digital footprint around the globe, CIOs face a challenge. Different local market teams have wildly varying levels of digital business capability, requiring different levels of support. Digital leaders with global scope build “digital acceleration teams” to improve digital capabilities across the business. CIOs have a big role to play in helping establish successful digital acceleration teams either inside their tech management organization or as a standalone but tightly coupled business group.

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