Report

Your Go-To Portfolio Of B2B And B2B2C Insights And Analytics Methods

Compete And Thrive With A Full Suite Of Analytical Techniques
May 3rd, 2019
With Contributors:
Aldila Yunus
and Shayna Neuburg

Summary

B2B and B2B2C firms have varying levels of sophistication and investment in analytics — and employ analytics for a variety of use cases. Firms that have concentrated analytics power (talent, process, and tech) in growth over efficiency initiatives — or vi

Want to read the full report?

This report is available for individual purchase ($1495).

Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.