Best Practice Report

A B2B Leader’s Guide to the Leadership Characteristics That Drive Growth

Jul 06, 2018

Summary

A recent SiriusDecisions study examined the implications of B2B leadership characteristics on organizational growth. B2B leaders must understand which leadership characteristics to apply, emphasize or augment to drive successful business outcomes. The capability to assess leadership requirements depending on the dynamics of a given situation can be used to align resources with business objectives.

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