Trends Report

A Customer Success Management Program Is Good For You And Your Clients

How Customer Success Management Supports Both The Buyer's And Seller's Goals

September 20th, 2018
TJ Keitt, null
TJ Keitt
With contributors:
Laura Ramos , Harley Manning , Ben Salamin , Shayna Neuburg

Summary

Increasingly, customer experience (CX) professionals at B2B companies have shown interest in helping their businesses build customer success management (CSM) programs. However, skeptical business leaders will want to know the value of making this investment. This report outlines how customer success benefits both businesses and their clients.

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