Summary
While it's true that transforming to realize the benefits of digital business requires specific initiatives such as mobile apps, the Internet of Things, and predictive analytics, it's a mistake to frame one's transformation around such initiatives. Instead, focus on a more critical and fundamental reality that runs underneath all of them: the need to prepare for an unknown future of continuous business and technology change. This report describes how AD&D pros should prepare for continuous change and evolution using Forrester's vision for an API-centric digital business platform.
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