Apply Technology Business Management To Shift From Tech Cost To A Tech Value Conversation

Your firm's customers, channels, and competitors are digital — which means that your company must use technology to differentiate. That requires infrastructure and operations (I&O) leaders to shift the conversation from costs and "feeds and speeds" to how the technology will enable the innovations the firm will use to win, serve, and retain their customers. To enable a transformation journey around the optimization of "running the business" with technology and "changing the business" with technology means that I&O teams and professionals must adopt their own technology business management strategy to provide the information needed to make the right decisions about the provisioning and use of technology, people, and processes around both the IT and business technology (BT) agenda. To start, I&O teams must provide transparency into the technology resources and linkage to the business processes supported. This application and adoption of transparency to run and change the value of technology for the business is called technology business management (TBM) and its impact and steps are described within this report.