Trend Report

Brief: Five Killer Competencies Every Digital Team Needs To Build

Develop New Ways Of Working To Enhance Digital Business Maturity

 and  two contributors
Jun 15, 2015

Summary

A combination of factors is challenging the make-up of your digital team. Digital is no longer tactical; it's a core part of business strategy. And as such, it's a boardroom topic. Digital skills now exist in many line-of-business teams. Your customer and competitive landscape are changing more rapidly than ever before. To position themselves for future success, eBusiness teams must be faster, more customer-focused, and more attuned to the language of business strategy. eBusiness leaders must power up their teams' strategy, governance, and communication skills by developing five critical new competencies: product ownership, customer-centric design, communication, digital governance, and data science. These competencies will provide eBusiness teams with the outside-in perspective and the strategic influence they need to succeed. This report outlines each of these five competencies.

Log in to continue reading
Client log in
Welcome back. Log in to your account to continue reading this research.
Become a client
Become a client today for these benefits:
  • Stay ahead of changing market and customer dynamics with the latest insights.
  • Partner with expert analysts to make progress on your top initiatives.
  • Get answers from trusted research using Izola, Forrester's genAI tool.
Purchase this report
This report is available for individual purchase ($1495).