Brief: What The World Can Learn from Japan's Exquisite Service Culture

In Japan's exquisite and impressive service culture, the host bestows a selfless sense of respect and gratitude upon every customer. But from the perspective of customer experience (CX) management maturity, Japanese companies have a haphazard or hero-dependent approach to the prioritization, design, and measurement of core experiences. What explains the consistent, high-quality customer service? This report examines Japan's world-class "omotenashi" service culture and what CX pros around the world can learn from it to improve their own CX and customer service.