Case Study

Case Study: Shell’s DIY Citizen Developer Program

How Shell Federated And Scaled Its Citizen Developer Strategy To More Than 4,000 Employees Through A Zoned Governance Model

November 11th, 2022
With contributors:
Chris Gardner , Zachary Stone , Caroline Bonde , Kara Hartig


Shell Global is at the forefront of the global citizen developer trend. Its “DIY” program has enabled more than 4,000 citizen developers through a federated governance model with a centralized Center of Expertise (COE) and hundreds of distributed DIY coaches. The program has generated significant hard business value and culture improvements. The keys to success: zoned governance rules for use cases, cultivation of local communities, and committed executive leadership. The next phase will double the number of citizen developers, expand what those developers can deliver, and make DIY a first-class citizen in the firm’s annual IT budgeting cycle.

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