Certification

Course: Activate A Culture That Enables Customer Obsession

Translate Customer Obsession Into Real Behaviors To Spark And Sustain Culture Transformation

September 16th, 2024

Summary

In this course, you’ll learn how to educate employees on customer obsession, overcome barriers that hinder customer centricity, translate customer obsession into actionable employee behaviors, and conduct culture workshops to align everyone around a customer-centric mindset. This is an on-demand course that you can access and complete at your convenience. It takes 2 to 3 hours to finish and includes a series of short lessons (typically under 30 minutes each), a final project, and an exam. When you finish the course, you’ll have a completed Forrester Customer Obsession Culture Workshop-In-A-Box Template to help you incorporate best practices for a customer obsession culture workshop.

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Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.