Summary
In this course, you’ll create and utilize customer journey maps, demonstrate the ROI of journey-based improvements, and prioritize key advantages for maximum impact. This is an on-demand course that you can access and complete at your convenience. It takes 3 to 4 hours to finish and includes a series of short lessons (typically under 40 minutes each), a final project, and an exam. When you finish the course, you’ll have a completed Journey-Centric Priority Matrix to assess whether your customer experience (CX) initiatives are journey-centric.
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