Summary
In this course, you’ll learn how to create a process to identify the right roles to enable with knowledge — and then build and deliver that knowledge to make the greatest impact on the buyer experience using the Forrester Knowledge Enablement Model. The course takes 3 to 4 hours to complete and includes a series of short lessons (typically under 30 minutes each), a final project, and an exam. When you finish the course, you’ll have a completed template to guide you through the process of identifying the audience for knowledge enablement, defining knowledge gaps, and delivering knowledge assets that close those gaps.
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