Report

Digital Creepiness: How Not To Spook Your Customers

Find, But Don't Cross Your Customer's Creepiness Line When Designing, Developing, And Delivering Digital Experiences
July 7th, 2014
With Contributors:
Holger Kisker, Ph.D.
Rowan Curran
Fatemeh Khatibloo
Anjali Yakkundi
and David Murphy

Summary

Customers are flocking to apps that use more personal information because they find them intensely valuable. However, at the same time, many people think its creepy how much detailed information about their personal lives companies collect and use. Creepy

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