Don’t Get Lost In Translation: Express Digital Transformation In Terms Of Business Value

Transformation leaders need to establish trust and shared purpose across all stakeholder groups. But the jargon of digital talent often confuses stakeholders and hampers success. Using a common language to communicate the value of digital transformation is crucial to tie transformation to corporate strategy, build a basis for collaboration, and create measurable roadmaps focused on value alignment. Read this report to learn how to express transformation jargon in terms of business value in a way that bolsters stakeholders’ trust, facilitates buy-in, and influences program investments.