Report

Dynamic Sales Planning

May 27th, 2020

Summary

This report introduces the concept of dynamic sales planning, which builds on the annual sales planning process to increase a firm’s ability to optimize results.

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Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.