Trend Report

Gain A Competitive Advantage Through Enterprise Collaboration

Executive Overview: The Enterprise Collaboration Playbook

Art Schoeller
 and  three contributors
May 19, 2021

Summary

The COVID-19 pandemic forced organizations to dramatically scale their enterprise collaboration (EC) capabilities for remote work. Meeting-tech vendors such as Cisco, Microsoft, and Zoom faced unprecedented traffic demands on their services and at times failed to meet the test. As enterprises plan the return to office, they know remote work is here to stay. Their EC portfolio supporting content management and communications needs to step up to support this highly distributed workforce. A great employee experience (EX) delivered by EC enables the customer experience (CX) ecosystem to innovate and create business value. Forrester's EC playbook is a step-by-step guide that enables application development and delivery (AD&D) professionals to help their organizations create and execute successful EC business strategies for a hybrid workforce. This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy.

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