Best Practice Report

Getting Value From Product Metrics

February 5th, 2020
Sam Somashekar, null
Sam Somashekar
With contributor:


Measuring the success of a new product or a change to an existing one is a critical product management responsibility. Product managers must effectively gather, analyze, and take action according to appropriately selected metrics. However, measuring the value of product enhancements — and product performance overall — is more than just picking the right metrics and hoping for a good outcome. In this report, we provide four key considerations for product managers to review when selecting and implementing metrics to measure the success of product enhancements or an overall offering.

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