Trends Report

Grocery Feels The Pressure As Demand Surges Online And In-Store

March 23rd, 2020

Summary

EU- and UK-based grocery retailers are seeing demand surges reminiscent of the early days of online sales events like Black Friday. UK online-only grocery retailer Ocado leads on virtual queuing to manage an unprecedented surge in online traffic. Transparency and communication are key to making good customer experiences out of what in normal circumstances would be poor experiences.

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