Trends Report

Grow Your Revenue Stream With Customer-Centric Finance Technology

Recalibrate Your Finance Technology Strategy To Grow Revenue, Increase Customer Value, And Transform Your Business

May 19th, 2017
Paul Hamerman, null
Paul Hamerman
With contributors:
Christopher Andrews , Bill Seguin , Kara Hartig


Costs, controls, and compliance — the three C's of finance — are essential but do not strategically align to growth and innovation in your business. A fourth C — the customer — is a strategic key for finance to drive revenue growth. Customer-centric finance is an approach that enables business models, performance measures, and systems to adapt to the customers' changing expectations in the digital age. Application development and delivery (AD&D) professionals working on finance must help transform these systems and processes to support growth and innovation strategies. This is an update of a previously published report. Forrester reviewed and revised it for continued relevance and accuracy.

Want to read the full report?

Contact us to become a client

This report is available for individual purchase ($1495).

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.