Trends Report

Grow Your Revenue Stream With Customer-Centric Finance Technology

Recalibrate Your Finance Technology Strategy To Grow Revenue, Increase Customer Value, And Transform Your Business

May 19th, 2017
PH
Paul Hamerman
With contributors:
Christopher Andrews , Bill Seguin , Kara Hartig

Summary

Costs, controls, and compliance — the three C's of finance — are essential but do not strategically align to growth and innovation in your business. A fourth C — the customer — is a strategic key for finance to drive revenue growth. Customer-centric finance is an approach that enables business models, performance measures, and systems to adapt to the customers' changing expectations in the digital age. Application development and delivery (AD&D) professionals working on finance must help transform these systems and processes to support growth and innovation strategies. This is an update of a previously published report. Forrester reviewed and revised it for continued relevance and accuracy.

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