Data Overview Report

How Digital Teams Work With Service Providers

Leading Businesses Rely On Service Providers To Boost Their Digital Capabilities

October 6th, 2023
Dan Bieler, Principal Analyst
Dan Bieler Principal Analyst
With contributors:
Oliwia Berdak , Emily Pfeiffer , Ted Schadler , Frederic Giron , Tom Mouhsian , Hannah Jachim , Demi Starks

Global digital business and strategy professionals plan to use between 21% and 35% of their budget on outsourcing services, with percentages varying based on the specific digital function. Businesses with above-average revenue growth rates typically outsource more digital functions, driven by a need for scale. Digital experience strategy and delivery partners, as well as data and analytics service providers, top the list of preferred external providers. While working with service providers’ can massively accelerate organizations’ digital efforts, digital professionals must actively manage any vendor-related risks and use partners to continuously evolve their in-house expertise.

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