How To Make Your Cloud Partnerships Count

November 7th, 2023

With contributors:

Lauren Nelson , Arthur Ross , Marissa Fritz

Summary

While enterprises often partner with hyperscalers and global systems integrators (GSIs) separately, these relationships are becoming comingled. Why? Both types of companies are engaged in a synergistic relationship in which they rely on each other for market reach and resources. While many enterprises engage with hyperscalers directly, increasingly, involvement of GSIs is essential for enterprises to meet their modernization ambitions. However, the two types of partners may not always be on the same page, and it’s up to the customer to put them there. This report helps cloud leaders navigate these partnership dynamics to get the most of each major partner.

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